Google becomes world�s first 100 billion dollar brand

Google has become the world’s first $100 billion (�68billion) brand, a business survey has found.



By Alastair Jamieson


Google is worth almost 25 per cent more than its rival, computing corporation Microsoft Photo: PA


The search engine giant is worth almost 25 per cent more than its rival, computing corporation Microsoft, according to the annual [...]

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[Source: SEO TRICKS GUIDE - Posted by FreeAutoBlogger]

eMetrics Toronto 2009: Campaign Attribution

Yesterday I had the opportunity to speak at eMetrics Toronto 2009 on the topic of campaign attribution and the future of paid search analytics. Attribution is a very important topic since its proper implementation can really allow us to guage how we should be budgeting our marketing dollars across various campaigns. You can check out [...]

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